Simplicity is the ultimate sophistication. Leonardo da Vinci
Author: LESS+MORE
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#OPTOUTSIDE
Brands are making bold moves concerning their Black Friday agendas. Last week REI announced that none of its 143 stores would be participating in the traditional Black Friday festivities this year. Management took a stand and has decided instead, to pay its employees to go and spend the day outside enjoying some of the same outdoor activities they enable their customers to do everyday.
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BAY CITY BREWING CO
Bay City Brewing Company, a new brewery is now open for business in San Diego. The young company recently opened up the doors at it’s first location in Point Loma. Located just north of the Sports Arena, near the intersection of Hancock and Kurtz, and visible from the 8 freeway.
We were excited to collaborate and help define the brand. Check out some of the design work our firm was hired to create for them. The guys at Bay City had the name established (their brewery sits directly between San Diego Bay and nearby Mission Bay) and came to us to bring it to life.
Click here to read a little bit about the Brewery’s founders in West Coaster.
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CALMING CALLIGRAPHY
Let me introduce you to Sebastian Lester. Seb Lester is a designer and artist based in England who has been getting a lot of attention lately for his beautiful calligraphy.
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HAPPY HOLIDAYS!
Happy Holidays everyone. We had an amazing year and could not have done it without the support of many great individuals.
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HELLO LESS AND MORE
After eight plus years as Savacool Secviar, we are changing the name of our brand communications firm to LESS+MORE. “Why?”, you ask. Well, let us tell you.